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For service businesses · Website, business management system, bot and campaigns

Websites and business management systems A website that brings enquiries, and a system that doesn’t let them get lost.

We build a business a website and a system for managing enquiries and customers, and manage the campaigns that bring the enquiries. A bot on WhatsApp, Instagram and Facebook drafts replies, and every reply goes out only after you approve it.

One brieffrom which the website and system are built
Google and AIa site built to appear in search and in AI answers
With your approvalno message goes out without approval
In short

What does a website with a business management system include?

Three parts that work together. The website presents the business, is fast on mobile and is built so Google and AI engines understand what you do. The system brings every enquiry into one place and moves it through stages until it becomes a customer, including quotes via a personal link with online signing. The bot drafts a reply to every enquiry on WhatsApp, Instagram and Facebook, in your style, and you approve or correct it with a tap. It all starts from one brief you fill in, and from there everything is tailored to your business. For example: Adi Rubinshtein’s site, bridal makeup and hair (Hebrew) →

Who it’s for

Service businesses, two ways of working

The system is built around the way your business works. Most service businesses work in one of these two ways:

Quote

Working with quotes

EnquiryQuoteSignaturePayment
  • Events and weddingsBridal makeup and hair, photographers and video, DJs and bands, event design, catering
  • Home and renovationsRenovation contractors, plumbers, electricians, air conditioning, carpentry and kitchens, cleaning
  • AutomotiveGarages, car upgrades and diagnostics, coatings and polishing, driving instructors
  • Professional servicesLawyers, accountants, mortgage advisors, architects and interior designers
Appointments

Working with appointments

EnquiryAppointmentReminderFollow-up
  • Beauty and groomingBeauticians, hair salons, nails, brows and lashes, hair removal
  • Clinics and treatmentsPhysiotherapy, dietitians, speech therapists, reflexology and massage
  • Fitness and trainingPersonal trainers, Pilates and yoga studios, running coaches
  • Classes and workshopsPrivate tutors, after-school classes, cooking and craft workshops
  • PetsVets, dog groomers, trainers, boarding

Didn’t find your field? If most enquiries come in on WhatsApp and close on a call, an appointment or a quote, it probably suits you too.

The right fit

Is it a fit?

This is for you if

  • The same questions come up every day: how much does it cost, what’s included, is a date available
  • Enquiries come in from several channels and get scattered between WhatsApp, Instagram and the phone
  • You want a website that brings enquiries, not just a business card

Probably not the place to start if

  • You want a bot that replies on its own from day one, without reviewing the replies
  • You need an online store with hundreds of products
The problems

What we see in service businesses

01

Enquiries that get lost

A WhatsApp message, an Instagram message and a missed call. Without one place that brings it all together, some enquiries are simply forgotten.

02

A beautiful site Google can’t see

A site that isn’t built correctly doesn’t show up when people search for the service in your area, or in AI engines’ answers.

03

The same answers, again and again

How much does it cost, what’s included, is a date available. Every day you type the same answers instead of working.

What we do

What we build

Every part is tailored to your business, and every stage comes to you for approval before it goes live.

  • 01

    One brief

    You fill in one brief about the business, and from there the website and system are built to match the logo, colors and style you already have.

  • 02

    A fast site for Google and AI

    A site in Hebrew (and English if you need it), fast on mobile, and built so Google and AI engines understand what the business does and where.

  • 03

    A business management system

    Every enquiry moves through stages until it’s a customer, with payment tracking and export to Excel.

  • 04

    Quotes and online signing

    A quote via a personal link for every customer, signed straight from the phone.

  • 05

    A bot on WhatsApp, Instagram and Facebook

    Drafts replies in your style, and no message goes out without approval.

  • 06

    Paid campaign management

    We manage the campaigns on Google, Facebook and Instagram, and enquiries from the site go straight into your system.

FAQ

Questions about the website, the system and the bot

Didn’t find an answer? Write to us on WhatsApp.

How much does it cost?

There’s a setup fee and a monthly payment, and the price depends on what the business needs: a website only, a website and business management system, or a website, system and bot. If you like, campaign management can be added too. After the brief you get a proper proposal.

Does the bot reply on its own?

Not at first. It drafts a reply to every enquiry, and you approve or correct it with a tap. If you want, later on you can let it reply on its own, and only to simple questions.

Can we keep using WhatsApp on the phone?

Yes. The number is connected through Meta’s official connection, and you can keep working in the WhatsApp Business app as usual.

Do you also manage the campaigns?

Yes. The person who builds your website and system is also the person who manages the campaigns, so advertising, the website and handling enquiries work together. You don’t have to start with campaigns, and they can be added later.

How do we get started?

Fill in a short brief about the business, the services and the customers. From there we’ll get back to you with a direction and a proposal.

Recommendations

What business owners say about us

“Some of the most impressive knowledge and experience I’ve come across. He brought me accurate, relevant leads. Highly recommended.”
HHadarOwner, car upgrade workshop
“Excellent, serious and professional service. Always available for any question or request I had. Highly recommended!”
IItzikOwner, a chain of stock stores
“We’ve been through many agencies, and after more than a year there’s no doubt we chose the best one. There’s always someone to turn to, with full transparency and expertise that brings results.”
DDoronMarketing manager, e-commerce brand

From the recommendations on the Facebook page of BuyMedia, the agency’s previous name (translated from Hebrew). All recommendations →

Who manages

Who builds your system and manages your campaigns?

Pini Smolanski, founder of SMOLANSKI Media. 14 years in advertising management, 10 of them at Israel’s leading media agencies, on some of the biggest brands in the country. With us, the person you talk to is the person who builds the system and manages the campaigns, from the brief until the enquiries come in.

More about Pini →
14years of experience
10at the leading agencies
10+years leading teams

Let’s build your business a system that works

A short introductory call, free and with no commitment. Want to move fast? Fill in the brief and we’ll get back to you with a proposal.

Prefer to talk now?

WhatsApp 054-610-5188

WhatsAppFit check